Goji

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Answers on AEO, SEO, web and brand from GOJI's published material. Melbourne, Australia.

Marketing & SEO

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goji_answer_faq

Search the questions GOJI has already answered publicly — pricing, timelines, engagement models, what AEO is, how long results take, whether guarantees are possible. Every published answer across the home page, the pricing page, the service pages, the specialism and location pages, and the insight articles. Best tool for "how much", "how long" and "do we need" questions.

questionstring, required

A word or phrase, e.g. "cost", "how long", "guarantee"

This tool isn't marked read-only, so it may change something on the server or in an account you connected.

I understand, run it anyway

Tools (9)

goji_answer_faq

Argument	Type	Description
question*	string	A word or phrase, e.g. "cost", "how long", "guarantee"

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "required": [
    "question"
  ],
  "properties": {
    "question": {
      "type": "string",
      "minLength": 2,
      "description": "A word or phrase, e.g. \"cost\", \"how long\", \"guarantee\""
    }
  }
}

goji_browse_glossary

List GOJI's plain-English glossary — every term, across AI Visibility, Websites, Measurement, AI Builds and Brand. Filter by category to get each short definition as well as the name.

Argument	Type	Description
category	string	Omit for the full A–Z index

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "properties": {
    "category": {
      "enum": [
        "AI Visibility",
        "Websites",
        "Measurement",
        "AI Builds",
        "Brand"
      ],
      "type": "string",
      "description": "Omit for the full A–Z index"
    }
  }
}

goji_explain_term

Explain a marketing, SEO, AEO, web or branding term the way GOJI defines it — in plain English, with why it matters, how it works and what to do about it. Covers every term in GOJI's plain-English glossary. Accepts an acronym or the full name ("AEO" or "answer engine optimisation").

Argument	Type	Description
term*	string	The term to explain

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "required": [
    "term"
  ],
  "properties": {
    "term": {
      "type": "string",
      "minLength": 1,
      "description": "The term to explain"
    }
  }
}

goji_get_service

The four things GOJI does — Search + AI Visibility (SEO and AEO), Websites, AI Builds, and Brand — what each one covers, and the questions clients ask about it. Omit the slug for all of them.

Argument	Type	Description
service	string	Service slug, e.g. "website-development". Omit to list every service line.

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "properties": {
    "service": {
      "type": "string",
      "description": "Service slug, e.g. \"website-development\". Omit to list every service line."
    }
  }
}

goji_guide_contents

The table of contents for "Be the Answer", GOJI's guide to AI visibility — how answer engines choose sources, how to audit your brand in ChatGPT, and what to do about it. Use goji_read_guide_chapter to read one.

No arguments.

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "properties": {}
}

goji_read_guide

Read one of GOJI's practical long-form guides. Includes published Australian pricing: "How much does a website cost in Australia?" and "What does branding cost?". Also covers AEO, headless CMS, engagement models, first AI builds and website relaunches. Omit the slug to list them.

Argument	Type	Description
guide	string	Guide slug, e.g. "website-cost-australia". Omit to list every guide.

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "properties": {
    "guide": {
      "type": "string",
      "description": "Guide slug, e.g. \"website-cost-australia\". Omit to list every guide."
    }
  }
}

goji_read_guide_chapter

Read one full chapter of GOJI's AI-visibility guide, by number or slug. Use goji_guide_contents first if you do not know which chapter you want.

Argument	Type	Description
chapter*	any	Chapter number, or its slug

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "required": [
    "chapter"
  ],
  "properties": {
    "chapter": {
      "anyOf": [
        {
          "type": "integer",
          "maximum": 9007199254740991,
          "minimum": 1
        },
        {
          "type": "string"
        }
      ],
      "description": "Chapter number, or its slug"
    }
  }
}

goji_search

Search GOJI's published material — the plain-English glossary, the AI-visibility guide "Be the Answer", insight articles and long-form guides. Use this first when you don't already know which GOJI page answers the question. Returns titles, summaries and URLs to cite.

Argument	Type	Description
limit	integer
query*	string	What to look for, e.g. "AEO", "website cost", "rebrand"

Input schema (JSON)

{
  "type": "object",
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "required": [
    "query"
  ],
  "properties": {
    "limit": {
      "type": "integer",
      "default": 8,
      "maximum": 20,
      "minimum": 1
    },
    "query": {
      "type": "string",
      "minLength": 2,
      "description": "What to look for, e.g. \"AEO\", \"website cost\", \"rebrand\""
    }
  }
}

goji_start_enquiry

Send a real enquiry to GOJI's studio inbox in Melbourne. Only call this after the person has explicitly asked to be put in touch AND has given you their email address. Do not call it speculatively, and do not invent any detail — if you are missing the name, email or what they need, ask them first. Confirm the email address back to them before sending.

Argument	Type	Description
name*	string	Who is enquiring
email*	string	Their email, as they gave it to you
budget	string
company	string
consent*	boolean	The person explicitly asked you to send this enquiry on their behalf
message*	string	What they are trying to do, in their own words where possible
timeline	string
assistant	string	Which assistant is sending this, e.g. "Claude" or "ChatGPT"

Input schema (JSON)