Connecting grocery retail to 350k makers for media buys.
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Hand to a person: the state of a handoff and its Navigator desk ticket, where the media program has no agent.
Hand to a person: the state of a handoff and its Navigator desk ticket, where the media program has no agent.
| Argument | Type | Description |
|---|---|---|
| handoff_id* | string |
{
"type": "object",
"required": [
"handoff_id"
],
"properties": {
"handoff_id": {
"type": "string"
}
}
}Confirm it is on the shelf: does the grocery record list this GTIN at this banner in this market? No listing, no media pitch. Read live from the A2A Grocery door.
| Argument | Type | Description |
|---|---|---|
| gtin* | string | |
| banner* | string | |
| country_iso* | string |
{
"type": "object",
"required": [
"gtin",
"banner",
"country_iso"
],
"properties": {
"gtin": {
"type": "string"
},
"banner": {
"type": "string"
},
"country_iso": {
"type": "string"
}
}
}Makers: be seen. Enrol a maker for media exposure in grocery: its name, its markets (one or more of the 20), the tick, and a contact a person can answer. Enrolment only — a handoff waits for a budget a person has approved.
| Argument | Type | Description |
|---|---|---|
| maker* | string | |
| contact* | string | |
| markets* | array | |
| media_exposure* | boolean |
{
"type": "object",
"required": [
"maker",
"markets",
"media_exposure",
"contact"
],
"properties": {
"maker": {
"type": "string"
},
"contact": {
"type": "string"
},
"markets": {
"type": "array",
"items": {
"type": "string"
}
},
"media_exposure": {
"type": "boolean"
}
}
}Qualify the buyer: find a maker on the grocery record by name, with its own website where the record has one.
| Argument | Type | Description |
|---|---|---|
| maker* | string | |
| market | any | |
| decision_id | any |
{
"type": "object",
"required": [
"maker"
],
"properties": {
"maker": {
"type": "string"
},
"market": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Find the brand: makers on the grocery record of one market (node = one of the 20 markets). segment is taken as a lane where it names one (organic, free-from, plant-based, artisan, origin, premium). Read live from the A2A Grocery door.
| Argument | Type | Description |
|---|---|---|
| node | any | |
| limit | any | |
| region | any | |
| segment | any |
{
"type": "object",
"properties": {
"node": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"limit": {
"anyOf": [
{
"type": "integer"
},
{
"type": "null"
}
],
"default": null
},
"region": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"segment": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}The gate before a handshake: allow or deny for one market and one actor class. Returns a decision_id the handshake tools ask for. A deny is not charged.
| Argument | Type | Description |
|---|---|---|
| market* | string | |
| actor_class* | string |
{
"type": "object",
"required": [
"market",
"actor_class"
],
"properties": {
"market": {
"type": "string"
},
"actor_class": {
"type": "string"
}
}
}The signed card of one banner and its status (listed · claimed · verified). banner = the banner's slug, id or name.
| Argument | Type | Description |
|---|---|---|
| banner* | string | |
| market* | string |
{
"type": "object",
"required": [
"market",
"banner"
],
"properties": {
"banner": {
"type": "string"
},
"market": {
"type": "string"
}
}
}The cards of one market, optionally by status (unclaimed, claimed, registered): banner, media program, status and the card's address.
| Argument | Type | Description |
|---|---|---|
| limit | integer | |
| market* | string | |
| offset | integer | |
| status | any |
{
"type": "object",
"required": [
"market"
],
"properties": {
"limit": {
"type": "integer",
"default": 200
},
"market": {
"type": "string"
},
"offset": {
"type": "integer",
"default": 0
},
"status": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Pick the banners: the grocery banners of one market with each one's media program (or "none listed") and card status. with_program=true returns only banners with a program listed.
| Argument | Type | Description |
|---|---|---|
| limit | integer | |
| market* | string | |
| offset | integer | |
| search | any | |
| with_program | boolean |
{
"type": "object",
"required": [
"market"
],
"properties": {
"limit": {
"type": "integer",
"default": 100
},
"market": {
"type": "string"
},
"offset": {
"type": "integer",
"default": 0
},
"search": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"with_program": {
"type": "boolean",
"default": false
}
}
}Match a package: what one banner's media program says it sells, in the program's own words, each tagged onsite, offsite or in-store. Offsite is tagged so it is never taken for a shelf slot. Empty where no program is listed — the agent stops.
| Argument | Type | Description |
|---|---|---|
| banner* | string | |
| market* | string | |
| decision_id | any |
{
"type": "object",
"required": [
"market",
"banner"
],
"properties": {
"banner": {
"type": "string"
},
"market": {
"type": "string"
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Write one audit line for a step of the chain; returns its id.
| Argument | Type | Description |
|---|---|---|
| event* | string | |
| detail | any |
{
"type": "object",
"required": [
"event"
],
"properties": {
"event": {
"type": "string"
},
"detail": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Read the till: results of a campaign, returned by the retailer's program. Available only after the program returns a campaign id for a handoff.
| Argument | Type | Description |
|---|---|---|
| handoff_id* | string |
{
"type": "object",
"required": [
"handoff_id"
],
"properties": {
"handoff_id": {
"type": "string"
}
}
}Price it: returns where the banner's own media program publishes its rates or takes an enquiry. GSC never prices; a quote comes from the retailer's program.
| Argument | Type | Description |
|---|---|---|
| banner* | string | |
| market* | string | |
| decision_id | any |
{
"type": "object",
"required": [
"market",
"banner"
],
"properties": {
"banner": {
"type": "string"
},
"market": {
"type": "string"
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Retailer side: a registered program agent takes a qualified packet. Only a card in the registered state can receive; any other card is refused and nothing is charged.
| Argument | Type | Description |
|---|---|---|
| banner* | string | |
| market* | string | |
| handoff_id* | string | |
| decision_id | any |
{
"type": "object",
"required": [
"market",
"banner",
"handoff_id"
],
"properties": {
"banner": {
"type": "string"
},
"market": {
"type": "string"
},
"handoff_id": {
"type": "string"
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
}
}
}Renew: a prior quote id from the retailer's program and a new approved budget. Without a quote id from the program there is nothing to renew.
| Argument | Type | Description |
|---|---|---|
| budget* | number | |
| decision_id | any | |
| prior_quote_id* | string | |
| budget_approved_by* | string |
{
"type": "object",
"required": [
"prior_quote_id",
"budget",
"budget_approved_by"
],
"properties": {
"budget": {
"type": "number"
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"prior_quote_id": {
"type": "string"
},
"budget_approved_by": {
"type": "string"
}
}
}Who is asking? maker, brand_owner, agency, distributor or retailer_media_team (trade); auditor (read only). The consumer is never the counterparty.
| Argument | Type | Description |
|---|---|---|
| actor_class* | string |
{
"type": "object",
"required": [
"actor_class"
],
"properties": {
"actor_class": {
"type": "string"
}
}
}Product record from gtinfetch.ai (signed); hub layer: seat, market, claim, price, availability. Confirm the product is real: is this Global Trade Item Number (GTIN) well-formed, and is it on the grocery record, with its brand and maker. Read live from the A2A Grocery door.
| Argument | Type | Description |
|---|---|---|
| gtin* | string |
{
"type": "object",
"required": [
"gtin"
],
"properties": {
"gtin": {
"type": "string"
}
}
}Where is the media bought? Resolve a market (e.g. FR, UK, US, Japan) to one of the 20 markets on the record. UK is the label; GB is accepted.
| Argument | Type | Description |
|---|---|---|
| market* | string |
{
"type": "object",
"required": [
"market"
],
"properties": {
"market": {
"type": "string"
}
}
}Hand off: the packet — the maker, a budget a person has approved, one or more GTINs, a market and a list of banners — or a gap naming what is missing. Routes each banner by its card status: unclaimed is a referral, claimed goes to the retailer's media team, registered goes agent to agent. Settles at the door.
| Argument | Type | Description |
|---|---|---|
| note | any | |
| gtins* | array | |
| maker* | string | |
| budget* | number | |
| market* | string | |
| banners* | array | |
| contact* | string | |
| decision_id | any | |
| budget_approved_by* | string |
{
"type": "object",
"required": [
"maker",
"budget",
"budget_approved_by",
"gtins",
"market",
"banners",
"contact"
],
"properties": {
"note": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"gtins": {
"type": "array",
"items": {
"type": "string"
}
},
"maker": {
"type": "string"
},
"budget": {
"type": "number"
},
"market": {
"type": "string"
},
"banners": {
"type": "array",
"items": {
"type": "string"
}
},
"contact": {
"type": "string"
},
"decision_id": {
"anyOf": [
{
"type": "string"
},
{
"type": "null"
}
],
"default": null
},
"budget_approved_by": {
"type": "string"
}
}
}